Heard of “chouchou”? It’s a blanket or bolster that stays with your child for who-knows-how-long. This dream blanket features our softest, most plush baby blanket. Its uses go beyond cuddling, as it also makes a snuggly surface to lay your little one on no matter where the day takes you—a park, the beach or just playing around on the floor. You will understand why your baby’s favourite blanket does not get thrown away 10 years down the road.